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Reading Images: The Grammar of Visual Design, by Gunther Kress, Theo van Leeuwen, Theo van Leeuwen
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Reading Images provides the first systematic and comprehensive account of the grammar of visual design. Drawing on an enormous range of examples, Kress and van Leeunwen examine the ways in which images communicate meaning.
- Sales Rank: #1239999 in Books
- Published on: 1996-05-03
- Original language: English
- Number of items: 1
- Dimensions: .75" h x 7.42" w x 9.06" l, 1.55 pounds
- Binding: Paperback
- 304 pages
Review
"Reading Images is the most important book in visual communication since Jacques Bertin's semiology of information graphics. It is both thorough and thought-provoking; a remarkable breakthrough.."-Kevin G. Barnhurst, Syracuse University
About the Author
Gunther Kress is Professor of English and Education at the Institute of Education, University of London. Theo van Leeuwen is now Principal Lecturer in Communication Theory at the London College of Printing.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Reading Images helps us deal with media images
By Amazon Customer
Have you often thought that images have a grammar? Kress shows us that the images we see in books, ads, etc. may convey more than we notice, that they often carry prejudice data. We are always exposed to images, so why not learn what they are trying to do to our minds?
0 of 0 people found the following review helpful.
Very good book for those who are interested in learning this ...
By Ya'arit Bokek Cohen
Very good book for those who are interested in learning this fascinating methodology. Very clear explanations with lots of useful examples. This is the first time I deal with the visual semiotic approach , and this thorough and impressive book helped me with my first research project of image analysis very much.
0 of 0 people found the following review helpful.
Five Stars
By marvagc
Absolute must have seminal text for anyone interested in multiliteracies!
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